call tracking & analytics
Near real-time insights for quick and informed decision-making.
Analyse & optimise your voice communication & campaigns for better results.
For managers, marketers, agencies, wholesalers, and resellers, tracking and analysing incoming calls is essential to optimise operations, enhance marketing effectiveness, and improve customer experience—and now it’s easier than ever.
CommsChannel uses unique codes for each number, enabling precise real-time call tracking. Access insights through reporting dashboards in our self-service management portal or integrate tracking directly into your marketing or analytics systems.
Experience the Benefits
Identify what activities drive results and optimise performance.
Create detailed, near real-time visual graphs to aid decision-making.
Access insights across all marketing channels, not limited to digital.
Static Call Tracking
Detailed tracking and reporting are included with all our static (permanent) inbound numbers, allowing you to measure incoming calls from phone numbers promoted across various channels, including print, outdoor advertising, and digital.
Instead of just viewing raw call logs, you can generate clear, visual graphs and charts within the portal. These cover a broad range of call data, such as date, source, campaign, duration, numbers dialled, ring time, answered/missed calls, routing selections, and more, providing valuable insights to guide your marketing and operational decisions.
Dynamic Call Tracking
For in-depth, granular reporting on your digital activity, dynamic call tracking allows you to measure calls generated from your digital marketing efforts. This provides a comprehensive view of incoming calls from campaign landing pages, with the ability to filter by source such as emails, social media, organic search, or paid media.
Our system automatically assigns a unique phone number to each customer visit to specified landing pages, enabling you to pinpoint the exact origin of each call. You can then measure calls, leads, and revenue by channel, with seamless integration into your existing systems.